I didn’t know if anything could beat the last batch of Adidas commericals starring Derrick Rose, Dwight Howard, and Community’s funnyman Ken Jeong. Then Adidas went to another Community star in Donald Glover’s musical alter-ego Childish Gambino’s “Freaks in Geeks” in their beautiful Dwight Howard commercial:
Now Adidas continues to show great taste by having Big Sean’s “I Do it” soundtrack their Derrick Rose shoe commercial. “I Do It”, which can be downloaded from us here, was the first leak off Big’s upcoming first album, Finally Famous. Finally Famous indeed because the commercial’s been debuting during the Eastern Conference Finals between Rose’s Bulls and the Miami Cheat, exposing the basketball watching world to ‘IDOIT, Boiii”.